Market research jobs in crypto and blockchain companies

About your BE[IN]CRYPTO: We produce trusted information about crypto, blockchain, and Web3 that educates, engages, and inspires. We're not only shaping the future of crypto, but also redefining it with innovation, creativity, and a commitment to excellence. Our platform is trusted by more than 10 million readers worldwide who get access to all things crypto in 20 different languages, covering major news and generating original content. Beyond Media, we've packed our digital nomad backpack with products like Learn (educational content), Rankings (tools for traders), and Jobs (tool for candidates). The team of BE[IN]CRYPTO works fully remote from more than 60 countries. It is very flexible with the open, dynamic, fun, and driving constant reinvention culture. We are seeking a Content Strategist Team Lead to join our Editorial team. Tasks Design thoughtful, beautiful, and useful user interfaces and experiences in a team environment. Conduct usability tests, contextual inquiries, focus groups, surveys, and other qualitative and quantitative user research studies to gain a better understanding of our users and identify opportunities to improve the user experience. Identify, synthesize, and translate findings into insights and communicate recommendations to leadership to influence product improvements. Create user-centered designs by considering market analysis, customer feedback, site metrics, and usability findings. Use business requirements and user and market research to assist in developing scenarios, use cases, and high-level requirements. Develop conceptual diagrams, wireframes, visual mockups, click-throughs, and prototypes. Develop and maintain detailed user-interface specifications and design patterns. Help with building design processes (with the prospect of growth into a design lead). Train and assist more junior team members. Requirements It’s a perfect match if you have: Visual design expertise demonstrated through mock-ups and style guides; Experience with design, wire-framing, and prototyping tools; Excellent communication, and presentation skills; Ability to extract complex concepts and quickly turn around rigorous flows and mock-ups reflecting a range of options; Ability to drive the design review cycle and close on design requirements independently; Ability to proficiently present design solutions to stakeholders in design, product management, and engineering. You’ll need to have: A portfolio showcasing a high level of craft with a strong foundation in visual and interaction design; Strong skills in Figma and prototyping tools; Knowledge of tools like Miro, Jira, and Survey Tools; Experience working and maintaining a UI Kit; Performing user research activities, including planning research, recruiting participants, moderating, synthesizing research results, creating reports, and presenting results; Knowledge of qualitative and quantitative research methodologies, including usability testing, contextual inquiries, card sorts, journey maps, surveys, persona development, task analysis, etc.; Fluent in English (written and verbal); An online portfolio or work samples is required; A growing ability to articulate design decisions with grace, logic and data; Strong communication and collaboration abilities; 3-5 years of experience in UI and UX design, service design or equivalent experience in a related field. Benefits What we can offer: A true startup experience – flat hierarchy, no bureaucracy, and the opportunity to have a meaningful impact on a growing business. A culture of autonomy and accountability. A people-focused organization dedicated to making sure you’re maxing out on learning, growth, and impact, and getting recognized for the great work you do along the way. Constant growth opportunities. The chance to join a stellar team of talents and learn from them. We have team members in 60 countries all over the world! Wherever you go, you can meet someone from the BeInCrypto family. Fully remote working mode Our designers collaborate and partner across all phases of the design journey from needs definition to ensuring design intent is maintained through launch. Our team environment is collaborative, diverse, supportive, and committed to harnessing the power of design embedded with superb usability to improve the quality of people’s lives while changing the trajectory of healthcare. If this sounds like you: Apply if you think we're a good match and we'll get in touch with you to let you know the next steps. Please include a link to your portfolio in your cover letter or application.About the companyWhat is BeInCrypto about? BeInCrypto was created to unite and set you free from the hands, pockets, and minds of a controlling monetary system. Here, we create educational content and products for all things crypto that will help you to pave your way in Web3.

Company Description At Snarkify, we are passionately driven by our mission to scale zero-knowledge proofs (ZKPs) for a decentralized future. We empower developers by providing robust infrastructure and user-friendly tools, enabling them to effectively build, deploy, and scale ZKP applications. Our operations are steered by a stellar founding team comprising two Ph.D. holders and a Master holder. Our founders carry exceptional expertise gained from renowned organizations such as the Ethereum Foundation, Facebook, Amazon, and Dropbox. Through the application of folding schemes, proof aggregation, and GPU acceleration, we're pushing the scalability of proof systems to unprecedented levels. Through this unwavering commitment, we are shaping a future that promises enhanced security, privacy, and decentralization. Job Description Snarkify is seeking a visionary and strategic Head of Marketing to lead our marketing efforts and drive our brand’s growth in the rapidly evolving landscape of zero-knowledge proofs (ZKPs) and decentralized technology. This role is crucial in defining and executing our go-to-market strategy, establishing our brand presence, and driving customer acquisition and engagement across multiple channels. The ideal candidate will have a strong background in marketing within the blockchain or ZK space, combined with experience in B2B business development or sales. You will be responsible for crafting and executing innovative marketing campaigns that resonate with our target audience, positioning Snarkify as a leader in the ZK industry. Your strategic mindset, combined with a hands-on approach, will be key to driving growth and achieving our business objectives. Responsibilities Develop and Execute Marketing Strategy: Craft and implement a comprehensive marketing strategy that aligns with Snarkify’s business goals and growth objectives. Brand Positioning and Messaging: Define and articulate Snarkify’s value proposition, ensuring consistent and compelling messaging across all channels. Content and Thought Leadership: Develop and oversee the creation of high-quality content, including whitepapers, case studies, blog posts, and webinars, to establish Snarkify as a thought leader in the ZK space. Demand Generation: Lead efforts to generate and nurture leads through multi-channel campaigns, including digital marketing, content marketing, events, and partnerships. Business Development Support: Collaborate closely with the business development team to create impactful presentations, marketing collateral, and tools that enhance and support their efforts to drive growth. Market Research and Analysis: Conduct market research to stay informed about industry trends, competitor activities, and customer needs, using insights to refine marketing strategies. Partnerships and Ecosystem Development: Identify and build strategic partnerships within the blockchain and ZK ecosystem to expand Snarkify’s reach and influence. Team Leadership: Build and lead a high-performing marketing team, fostering a culture of creativity, collaboration, and continuous improvement. Qualifications Experience in Blockchain Marketing: 5+ years of marketing experience in general, with at least 2+ years in the blockchain space. Experience in zero-knowledge proofs (ZK) is preferred, with a proven track record of successful marketing campaigns and brand growth. Strategic Vision: Demonstrated ability to develop and execute comprehensive marketing strategies that drive growth and brand awareness. Leadership Skills: Proven experience in building and leading marketing teams, with strong people management skills and the ability to inspire and motivate. Content Creation: Strong skills in content creation and thought leadership, with a knack for translating complex technical concepts into compelling and accessible content. Analytical Mindset: Proficiency in marketing analytics and the ability to leverage data to inform decision-making and optimize marketing performance. B2B Work Experience: Previous work experience in a B2B environment is preferred, with the ability to understand and align marketing efforts with customer needs and foster strong customer relationships. A customer-first mindset is essential. Excellent Communication: Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively. Adaptability: Ability to thrive in a fast-paced, innovative environment, with a passion for staying ahead of industry trends and continuously improving marketing efforts. Additional Information Benefits Competitive base salary with founding member equity. The opportunity to build the next-generation ZK computing platform. Immersion in a team of top-notch global blockchain engineers. A flexible and innovative remote work environment. Room for continuous growth and development in the ZK field.